Tuesday 26 March 2019

How to get your first job in the digital marketing field



In this competitive world of employment, sometimes it is difficult to get a good job in the sector you want to work for.

But, there are a few domains which are in great demand and have a powerful presence.

Digital marketing is one of the sectors which have enormous job opportunities for everyone who is looking for making their career in it.

It is a vast domain with so much job roles.

But if you are new to this area then you can get its professional specialization. There are several private Digital Marketing Institutes in Delhi, Mumbai, Pune, Bangalore and Hyderabad that offer Digital Marketing Training program.

And joining any well-known Digital Marketing Course can help you to learn practically & get placement assistance.

And Candidates who have just completed digital marketing course and are searching for the right ways to get a job, here we will guide you with the right approaches in this article.


Here I am sharing the top 4 steps. Follow & apply them to get a decent Digital Marketing job easily, not only in India but in any part of the world as well.

#1 Know Your Passion:

Before starting your career in digital marketing you should know your passion first. If you are sure about Digital Marketing then read on.

The digital marketing industry is growing at a very fast pace. You need to learn new things & stay updated.

You should follow top digital marketing blogs and sites and influential people on social media.

This is the only difference between a passionate employee & passionless employee.

 #2 Self Branding is Important:
Your online presence is really important for you.
A strong online presence will definitely be the major deciding factor among two candidates who have applied for the same position. So try to be active on Social Media.


 #3 Start Blogging:
You should start blogging in any niche that you are interested in. Select a relevant keyword and try to rank for it.
Start promoting your blog to bring traffic to your blog. And then show your website statistics to the employer, then the probability of standing out of the competition is high.


#4 Earn Certification:
A good certification is really important to get a good job in the digital domain.
However, the above 4 steps are enough to get a decent digital marketing job. But still, I recommend you to get certifications to stand out from your competition.

Some of the well-known certifications are:
  • Google AdWords
  • Google Analytics
  • HubSpot
  • HootSuite
At last, if you dedicatedly follow these 4 steps, you are certainly going to get a highly paid Digital Marketing job.

Conclusion:


Digital marketing is a platform that combines cutting-edge technology with creativity. It is one of the trending skills in today’s business promotion.
Subsequently, if you are thinking if digital is the correct career option for you, then you’ve come to the right place.



Friday 22 March 2019

How can you get a job in the digital marketing field?



Today’s point of time, there is high competition in every sector.
But Digital marketing is one of the industries which have a lot of scope and job opportunities for everyone. It is the fastest and growing sectors at present.
Nowadays, the demand for Digital marketing is at its highest peak. Almost every sector is using digital marketing strategies and tactics.
Basically, Digital marketing is a marketing platform which is used to promote products or services through the internet medium. It helps in creating a brand’s awareness and generates revenue accordingly.
Digital marketing is one of the trending jobs in India. Individuals who are highly passionate to learn about online marketing ways can join a professional course in digital marketing.

In short, it can be a rewarding career.

Digital marketing is gaining huge popularity in cities like Delhi, Mumbai, Pune, Bangalore and Hyderabad and many more.
Now big brands and organizations are using the potential of digital marketing to promote their product and services.
So, if you want to be a part of this digital revolution then you can learn it to the core of it.
There are many ways to learn Digital marketing. You can go for the online course, it will help you to save money but it will not be able to provide you with full knowledge of this domain.
Or if you want to keep yourself updated you can read blogs like:

Unpaid resources

  1. MOZ
  2. HUBSPOT
  3. NEIL PATEL blogs
  4. KISS METRICS
  5. Videos– Videos are also considered as the greatest way to learn without investing money. There are also some tutorials for beginners.
  6. Social Fresh
  7. PR Daily News
These might help you without investing your money. But I would suggest, the most efficient and effective way is to learn from the offline resource. Unpaid resources can only give you an overview of it.
If you want to be an expert in this industry you need to go for a professional digital marketing course.
There are a number of Digital marketing institutes in Noida, Delhi and Gurgaon that are now offering digital marketing training program.
Now coming to the main objective of the article How to get a digital marketing job in India?
Here we are listing the top 4 steps. You can follow & implement them to get a reputed Digital Marketing job.
1. Know Your Passion:
Before starting your career in digital marketing you should know your passion first. If you are sure about Digital Marketing then read on.
The digital marketing industry is growing at a very fast pace. You need to learn new things & stay updated.
You should follow top digital marketing blogs and sites and influential people on social media.
This is the only difference between a passionate employee & passionless employee.
2. Self Branding is Important:
Your online presence is really important for you.
A strong online presence will definitely be the major deciding factor among two candidates who have applied for the same position. So try to be active on Social Media.
3. Start Blogging:
You should start blogging in any niche that you are interested in. Select a relevant keyword and try to rank for it.
Start promoting your blog to bring traffic to your blog. And then show your website statistics to the employer, then the probability of standing out of the competition is high.
4. Get Digital marketing Certification:
A good certification is really important to get a good job in the digital domain.
However, the above 4 steps are enough to get a decent digital marketing job. But still, I recommend you to get certifications to stand out from your competition.
Some of the well-known certifications are:
  • Google AdWords
  • Google Analytics
  • HubSpot
  • HootSuite
And here we have gathered some of the most popular profiles of Digital Marketing are:
  • Analytics
  • Brand Marketing
  • Content Writer and Strategist
  • Campaign Management and Conversion Rate Optimization
  • Digital Project Planning/Management
  • Digital Media Manager
  • Digital Marketing Strategist
  • E-commerce Specialist
  • Social Media Marketing Specialist
  • SEO Expert
  • Web Design and so on.
For more details, you can also read the article on 8 domains over 28 job roles in Digital marketing –

Tuesday 19 March 2019

How good is a career in Digital marketing?

Looking for a career that ensures you with 100% job assistance?
Digital marketing is one of the fastest growing sectors right now! You all have heard the term digital marketing but today we are going to tell you its benefits in making a good career.
Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
In short, digital marketing is a buzz word at present.
Reason being choosing Digital marketing for businesses and career is that “it is result oriented” and ‘In-Demand”.
The future of digital marketing is quite promising. Business owners are searching for Digital marketing professionals to handle their websites, social media presence etc.
This domain has a lot of scope and career opportunities in India. It is estimated that there are 20lacs jobs to be provided by 2020.
Also, working in digital marketing is quite exciting and fun.
So, now if you are thinking to start your career in digital marketing then there are a number of digital marketing institutes in Noida, Delhi and Gurgaon that offer digital marketing course.
You can anytime join this digital marketing training program and get the right exposure to it.
Once you are done with this training, now you can work on the digital marketing concepts, its different channels and tools which may further help you to choose the following 6 ways to make money with it.
  1. Well Paid Job- Undoubtedly, digital marketing jobs are highly paid. There are so many sites like Naukri.com; LinkedIn etc are always looking for the candidates in digital marketing. It is quite easy to get one. So many organizations post jobs in social networks like Facebook. It is predicted that there are 20 lacs jobs by 2020 in this domain.
  2. Start your own online store/website- With having proper understanding and knowledge of digital marketing. You can give a start to your business; you can design your website and hire experts for the same. You can directly approach your customers and get a great ROI.
  3. Work as a Freelancer- You can use the power of freelance by picking up the projects on SEO, PPC, and Content etc. Working as a freelancer is always fun and exciting. You can earn good money with it.
  4. You can teach as a Digital Marketing Trainer- After doing digital marketing Training, you can teach to beginners online and offline both. It will help you to earn money and it will make your goodwill good online.
  5. Work as a Digital Consultant- You can work as a consultant and support to the organizations which are looking for the experts, fresher’s for their projects. By doing this, you can get a high commission.
  6. Work as an Affiliate Marketer- If you recommend a product to your friend and then he /she uses the link given by you to purchase the product then you would gain a commission out of that sale.

Here are some job roles under which you can give a thought to your career.

Digital Marketing Executive (3.5–4 LPA)

A digital marketing executive is responsible for looking into online marketing strategies for the organization.

Digital Marketing Manager (4.5–5 LPA)

The primary role of a digital marketing manager is to get the word about your brand out in the digital space.

Social Media Executive (2.5–3 LPA)

The primary role of an SEO specialist or an SEO executive is to rank a website page on the search engine result page and to increase the website’s traffic.

Social Media Marketing Expert (4–4.5 LPA)

A social media marketing expert is responsible for social media management to enhance the company’s social media presence, interaction with target audiences, promoting the brands, and expanding the opportunities for increasing the revenue.

Content Writer Manager(5–7 LPA)

A content marketing manager is responsible for content marketing. Managing blog, marketing campaigns, guest blogging, email communications, video marketing, sales page copywriting, etc. are the roles of a content marketing manager.