At present Digital marketing is a part of every sector. It has lots of career opportunities for job seekers, students, working professionals, entrepreneurs, and house-wives.
Due to it is high demand it is a buzz in the digital world. It made our lives easy, from letters to emails it always innovates new technologies. You can shop online, make a purchase, buy gifts and anything, order food and movie tickets everything within a while.
Reason being choosing Digital marketing for businesses and career is that “it is result oriented” and ‘In-Demand”.
Secondly, the future in this domain is quite promising. Organizations are looking for Digital marketing experts to handle their websites, social media presence etc.
Additionally, ‘There is a huge gap in skills’ if you could do hard work for your own personal skill gap, then the benefit is huge. It provides you with job security and makes you more hireable for any company.
Even the success of every business lies in digital marketing. It gives equal & fair chances to small and large businesses. The main advantage of using digital marketing methods is it targets the right audience. You can check the results in a real time.
Using Digital technologies like display advertising, social media and other digital mediums like Quora, Medium help business to increase productivity and gives better ROI.
Top 3 reasons why digital marketing is very popular
- Cost effective- Due to its flexible nature it allows you to check the amount spent on advertising and marketing and adjusts your budgets accordingly. Using digital techniques like PPC, email marketing you can opt for what suits your business best.
- It’s easy- It is very easy to learn about digital marketing. There are so many powerful tools, tutorials, videos which help you to learn online. There are so many institutes that offer online courses, you can learn from there and download ppt and pdf.
- It is targeted- If we compare digital marketing to traditional marketing we can see the difference between these two. In traditional marketing, it takes lots of efforts and money to advertise on Radio, Television etc and it doesn’t guarantee you for the right results. But in digital marketing, you spend only on the strategy which suits our business best, as it only targets the right audience on the basis of their demographics, interests and likes.
The opportunities and scope of Digital marketing are huge in India. With digital marketing, you can start your own online website/blog/app. It helps you get good traffic. You can make money online. You can work as a free-lancer with any reputed ad agency.
Moreover, in metropolitan cities like Delhi, Mumbai, Kolkata, Bangalore, Hyderabad etc digital marketing has a broad landscape.
Being a metropolitan city, Bangalore has plenty of digital marketing agencies. Even there are numerous institutes that offer Digital marketing Course in Bangalore. People who live in nearby Bangalore can take the benefit of Digital marketing course.
Bangalore is a place where companies are constantly investing in digital marketing for their ad campaigns. You can easily find jobs here. The scope is wide due to the high demand for PPC and SEO professionals. It is said that Digital marketing jobs are highly paid. Bangalore is a hub of this industry. Employers are looking for the fresher’s as well as experts in digital marketing.
The availability of employees is less and the jobs are many for different skills in digital marketing.
It is an industry where you will enjoy your work. It is full of creativity and fun. It allows you many facilities like work from home, hours are flexible. You can never get bored because it is very much versatile. You can learn new things every day.
Research shows that there are 20lacs jobs that will be provided by companies nearby 2020.
Digital marketing is not bound with single specialization it has so many options one can prefer for a career.
Here are some job roles under which you can give a thought to your career.
- Digital Marketing Executive (3.5 – 4 LPA) - A digital marketing executive is responsible for looking into the online marketing strategies for the organization.
- Digital Marketing Manager (4.5 – 5 LPA) - The primary role of a digital marketing manager is to get the word about your brand out in the digital space.
- Social Media Executive (2.5 – 3 LPA) - The primary role of an SEO specialist or an SEO executive is to rank a website page on the search engine result page and to increase the website’s traffic.
- Social Media Marketing Expert (4 – 4.5 LPA) - A social media marketing expert is responsible for social media management to enhance the company’s social media presence, interaction with target audiences, promoting the brand’s, and expanding the opportunities for increasing the revenue.
- Content Writer Manager(5 – 7 LPA) - A content marketing manager is responsible for content marketing. Managing blog, marketing campaigns, guest blogging, email communications, video marketing, sales page copywriting, etc. are the roles of a content marketing manager.
Source: https://bestdigitalmarketinginstitutes.wordpress.com/2018/09/25/the-scope-of-digital-marketing-in-bangalore/
No comments:
Post a Comment